E-commerce Product Categorization Using Big Data Analytics

dc.contributor.authorUsluoğlu, Sedat
dc.contributor.authorKılınç, Deniz
dc.contributor.authorBozyiğit, Fatma
dc.date.accessioned2025-03-21T07:38:23Z
dc.date.available2025-03-21T07:38:23Z
dc.date.issued2021
dc.departmentİzmir Bakırçay Üniversitesi
dc.description.abstractE-commerce platforms need to have a well-managed online product catalog to make products easily accessible. However, the organization of catalog and categorization of products can be time-consuming due to the large volume of product data in e-commerce. In this direction, our study aims to develop an accurate categorization of product data with the adoption of big data analytics. Accordingly, various machine learning algorithms (Support Vector Machine, Naive Bayes, and Stochastic Gradient Descent) were utilized to organize online catalogs from Spark MLLib. Performed classifiers were trained and tested on product catalog data collected from a fashion retailer in Turkey, Boyner Group, which combines cutting-edge digital services with a vast network of exciting stores.
dc.description.sponsorshipİzmir Bakırçay Üniversitesi
dc.identifier.issn2757-9778
dc.identifier.issue2
dc.identifier.startpage8-Jan
dc.identifier.urihttps://hdl.handle.net/20.500.14034/2768
dc.identifier.volume1
dc.language.isoen
dc.relation.ispartofArtificial Intelligence Theory and Applications
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_DergiPark_20250319
dc.subjecte-commerce platforms
dc.subjectproduct categorization
dc.subjectmachine learning
dc.subjectbig data analytic tools
dc.titleE-commerce Product Categorization Using Big Data Analytics
dc.typeArticle

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