Realising newspaper sales by using statistic methods

dc.authorscopusid57202924825
dc.authorscopusid57209239500
dc.contributor.authorDoğan, Onur
dc.contributor.authorGürcan, Ömer Faruk
dc.date.accessioned2022-02-15T16:57:32Z
dc.date.available2022-02-15T16:57:32Z
dc.date.issued2021
dc.departmentBakırçay Üniversitesien_US
dc.descriptionInternational Conference on Intelligent and Fuzzy Systems, INFUS 2020 -- 21 July 2020 through 23 July 2020 -- -- 242349en_US
dc.description.abstractToday, some newspapers have started to service online only. One of the reasons of this situation is competitiveness and increasing costs in press market. So newspaper sale planning requires adaptive scheduling and understanding customer behavior well. Estimating the right number of delivery is crucial. It is succeeded with expert knowledge supported with proper analysis and techniques. This study focuses on understanding newspaper sales amount by revealing critical variables and their importance on sales. This is a critical shortcoming especially for newspaper companies, which always try to reduce the number of sell outs and increase the number of return in the delivered newspapers offer companies financial benefits. In this study, it was analyzed that whether different weather conditions (sunny, cloudy or rainy) and days (weekday or weekend) are effective in daily newspaper sales for Ankara, İzmir and İstanbul. One-way Anova, Two-way Anova, t-test, Levene’s, Kolmogorov-Smirnov, and The Kruskal–Wallis tests were used. Sales data was collected from 71 vendors of a national press firm in three cities between 12 September–31 December 2018. © 2021, The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG.en_US
dc.identifier.doi10.1007/978-3-030-51156-2_101
dc.identifier.endpage883en_US
dc.identifier.isbn9783030511555
dc.identifier.issn2194-5357
dc.identifier.scopus2-s2.0-85088748549en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.startpage875en_US
dc.identifier.urihttps://doi.org/10.1007/978-3-030-51156-2_101
dc.identifier.urihttps://hdl.handle.net/20.500.14034/200
dc.identifier.volume1197 AISCen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherSpringeren_US
dc.relation.journalAdvances in Intelligent Systems and Computingen_US
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectAnovaen_US
dc.subjectNewspaper sales predictionen_US
dc.subjectStatistical methodsen_US
dc.subjectComputational complexityen_US
dc.subjectPresses (machine tools)en_US
dc.subjectSalesen_US
dc.subjectAdaptive schedulingen_US
dc.subjectCritical variablesen_US
dc.subjectCustomer behavioren_US
dc.subjectFinancial benefitsen_US
dc.subjectIncreasing costsen_US
dc.subjectKolmogorov-Smirnoven_US
dc.subjectNewspaper companiesen_US
dc.subjectStatistic methoden_US
dc.subjectNewsprinten_US
dc.titleRealising newspaper sales by using statistic methodsen_US
dc.typeConference Objecten_US

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